Roundpoint redevelops MEDIAgility press release service for PR Newswire

Roundpoint has redeveloped PR Newswire's online press release service - MEDIAgility. The service now has a new look and feel, is more targeted and makes the process of sending press releases to journalists all over the world even quicker and easier than before.

Roundpoint has redeveloped the search process in MEDIAgility to make it more intuitive. The service now provides suggestions, making it easier for the subscriber to refine the search. As the search is more targeted, loading of results is faster. Options have been added to the way a subscriber searches for a journalist or publication - subscribers can now search, for example, by circulation size and job title.

Roundpoint first developed MEDIAgility for PR Newswire in 2008 and the service was launched in 2009. It has since attracted over 500 subscribing organisations who want a seamless process for sending out press releases to a maximum number of journalists worldwide. The improved functionality on the site will help take the service to new heights. There are now also a number of different payment options available making it suitable for all organisations.